IRA LOSCO “What I’d Give” in Italy

Following a hiatus Ira Losco hit the airwaves with her brand new single “What Id Give” which was released on all leading radio stations last July 2012, topping the radio charts and enjoying extensive radio play.

This is her first hot single off her much anticipated album due to be released end of the year.  The singer/song writer has explored another style of music with this fresh new track which has the sound of summer written all over it with its reggae pop feel.

Ira Losco visited Italy last August promoting her single in the North of Italy performing in front of an audience of 30,000 people in Venice. In the meantime “What I’d Give” is still being played on prominent stations in the North of Italy.

A video accompanying the song was premiered on the 8th of August at Couvre Porte on Manoel Island in conjunction with the GUESS thirty years anniversary. “Take 2” who were responsible for the concept and direction of the video featured Ira Losco in different guises also showing off her acting talent. “ I enjoyed playing a variety of roles, which were really tongue in cheek. In the past I saw myself portray a more serious tone, this time I wanted the fun element to be very evident.” The video has been very well received by Ira Losco’s fans, who were eagerly waiting for her next single and the release of the new album.

The track “What I’d Give“ has been released digitally worldwide through Itunes and several Digital portals. “This year was a busy year for us where we consolidated agreements with our international partners through publishing, licensors, distributors and promoters etc.  Every step we have taken has been part of our plan after several discussions with our team ” said Howard Keith from Jagged House management. Jagged House also said that there is an interesting release from Ira losco at the end of September, which will be announced at a later date. The new album is scheduled for release at the end of the year.



Ira Losco performed her first show after a long wait at the End of Summer Music Festival held in Cospicua grounds last Friday – 7th September 2012 where she performed“What I’d Give” as well as two other new tracks and previous hits. Other artists who performed none other than Tribali, Airport Impressions and Brikkuni.

Link - http://www.youtube.com/watch?v=IZGM8IEg2qc

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